real estate web site design
cheap real estate website does not work

We regularly get emails and phone calls from people who want a real estate website but do not want to spend too much. Now, let me tell you that our packages start at only $599 but apparently $599 is considered on the higher end for a real estate website. In this article I will explore the reasons why the cheapest website solution may not be the best option for your real estate business.

Cheap website tend to have a lot of issues and we will discuss some of them:

Cookie cutters make great cookies - but not websites. These cheap websites use the same website template, over and over. So all the websites look the same with minor variation in color or header graphic. How can you stand out from the competition when your website looks very similar like your competitor?

Spiders hate your site - Search engine spiders hate convoluted HTML and scripts within your page. A lot of these cheap websites have codes embedded within the page. So you can kiss your dreams of having high rankings on Google good-bye!

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Don't complain or we will kill it - Eventually you will realize that the cheap website that you bought is not helping you at all. Your first instinct would be to call your web design company. They will most likely tell you to do things on your own or pay extra fees to improve things. If you will complain they will tell you to go elsewhere. Now this is where the problem comes. The website that you have been marketing out to your clients is NOT owned by you. WHAT??? Sorry to burst your bubble. A lot of these cheap web design companies do not give you ownership of the website or the domain name. So if you cancel, its all gone. We give you complete ownership on your website. You can host it anywhere you want, own it, play with it, grow old with it.

Is it worth my business? - Think about it, you spend so much time, money and energy to make your real estate business success. A website should convey that to your potential clients; convey that you work hard and make it easy for them to contact you. Make the website experience pleasant for your potential clients. These cheap real estate websites are poorly designed since they are designed to make things easier for the web design company. Not for you.

 

Am I a Foreign language Expert? - if you decide to outsource your web design project offshore you may have to learn a foreign language. We have seen many website calamities happen because of foreign website design professionals. These issues are not only caused by the time difference but also language barriers. Not to mention, most of these web design companies are not a phone call away. Geez, you can't even sue them!

Website is like a long term stock - A professional, user friendly website will go a long way to expand with your business. This website will make your users happy and grow along with your real estate business. You may or may not realize the benefits of your professional website right away but in the long run you will see it as a wise investment.

So in conclusion, saving money is indeed tempting. Heck, if I could get a BMW for the price of a Ford Pinto I would. But in reality, you can only get a Ford Pinto for the price of a Ford Pinto...no matter how much the used car salesman tries to convince you that it is a BMW. Take care folks!

 

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